Interactive content marketing has been proven to improve engagement rate. This fact makes digital marketing companies and teams to focus on creating interactive content such as apps, assessments, quizzes, and calculators, rather than passive content. We have listed the benefits that your business will get when you incorporate interactive content. 1. Attract and persuade buyers […]
About Phil Datson
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Entries by Phil Datson
As online marketing gets more concentrated and more competitive, making good content may not be sufficient. Aside from being visually appealing, the content should also be interesting and interactive. Something that your target customers would want to click. Interactive content is a great way to attract your target customers to participate and interact with you. […]
Engaging customers through the use of social media isn’t exactly new. If you want to stay relevant and be seen by a decent number of audience, social media is one of the easiest platforms to be. But being successful in getting your brand, business or service out there is more than creating an account and […]
Gone were the days when businesses can only promote and market their products through advertising in broadcast or print media. In this modern and fast-paced environment, digital marketing is the new trend which will definitely be around as long as the internet exists. Traditional marketing is still relevant, however, digital marketing yields higher ROI and […]
Gone are the days when website contents were just pure, plain text. Nowadays, people are more fascinated with online stuff that requires their immediate response or those that make them feel involved. Thus, the birth of interactive contents. Interactive content is the type of web content that requires the users’ or participants’ active engagement instead […]