Gone are the days when website contents were just pure, plain text. Nowadays, people are more fascinated with online stuff that requires their immediate response or those that make them feel involved. Thus, the birth of interactive contents.
Interactive content is the type of web content that requires the users’ or participants’ active engagement instead of just simply watching or reading. Through engaging in the post or posts, the participants receive real-time, hyper-relevant results that they actually care about or highly interest them. Interactive content helps facilitate better interaction between the author or content creator and his/her audience.